Our Sponsors

Risk Management
Safety Tip: More workers get hurt after ‘springing’ forward
Stolen: rental customer’s truck, rental company’s skid-steer and trailer
Ri$k Happens: Table mishap
FBI-LEEDA Heavy Equipment Theft Summit coming to New Braunfels, Texas
 
Rental Company News
Finning reports minimal impact on operations from Chilean earthquake
Sunbelt opens new Pump & Power location in Massachusetts
Speedy Hire opens first ‘Superstore’
Birch Equipment Rental speaks to students about women in non-traditional roles
Nashville rental company files for Chapter 11
Picture of the Week
 
Supplier News
CNH unveils new parts and service center in Portland
People on the Move
 
Industry News
Coalition urges Congress to remove uncertainty in estate planning
Ritchie Bros. begins using timed auctions for some smaller items
Hageman, Stansberry & Associates launch new rental specific blog
 
The Rental Show
General members and exhibitors, survey deadline is March 12
Virtual booths still online for The Rental Show exhibitors
 
Off Beat
Daylight savings time coming March 14
Chilean earthquake knocks earth off axis, shortens day
It’s in the mail!
Question of the Week: Do you plan to increase or decrease your number of employees?
 
By the Numbers
H&E looks for a better year in 2010
Lavendon reports loss for 2009
LoJack reports stabilizing in fourth quarter
 
ARA News
Colorado RenTech on power generator and distribution set for April 11
Learn about Web-based marketing at the April 22 NEORA RenTech program
American Rental Association and True Value Co. forge new alliance
 
Tips and Advice
Ask the Expert: Avoiding startup mistakes
Know Marketing Tip: It’s not as sickly as it sounds
 
CBS news reports the advantages of do-it-yourself rental equipment, provides link to RentalHQ.com
 
On Sept. 25 the CBS Early Show, featuring Danny Lipford of Today’s Homeowner, broadcast a special segment about the advantages of renting equipment for home improvement projects. Lipford demonstrated a paint sprayer, wallpaper steamer, electric pressure washer, a garden tiller and an electric chain saw, giving the approximate costs of buying these expensive machines compared with the estimated costs of renting them for occasional use. ARA member Jeff Miller of Miller’s Tool Rental and Sales, Brooklyn, N.Y. loaned the equipment for the segment and assisted Lipford and CBS with production. Lipford explained how renting each machine saves homeowners money and time, saying the wallpaper steamer “makes the job of removing old paper much easier” and that a paint sprayer “cuts a painting job to at least half the time.” He instructed viewers to follow safety instructions with equipment that potentially is dangerous, such as a pressure washer that “can gouge wood or cut through skin,” and an electric chain saw that the customer “should never use when tired or without gloves and safety goggles.” He also recommended that homeowners rent tools from dealers who are members of the American Rental Association. The CBS web site at www.CBSNEWS.com provided a link to ARA’s consumer web site at www.RentalHQ.com, where viewers could find information about doing a number of home improvement and do-it-yourself projects, as well as use the Store Locator Service to locate ARA member stores in their areas. By noon Sept. 25, RentalHQ.com received more than 22,000 store views. It averages about 300 store views a day. If you rent DIY equipment, it’s possible you’ll attract a customer from this publicity on your free ARA online home page. Is your store’s information up-to-date at RentalHQ.com? To check your information and update your store information or inventory, visit www.ararental.org, select Membership, and then select Update Your Information. Enter your member identification number and password and then select Update RentalHQ.com.

print
Return



Bookmark and Share

ABOUT US | TERMS OF USE | PRIVACY POLICY | CONTACT US | ADVERTISE

If you have any news that you would like to share, click here to send an e-mail.

©2010 American Rental Association. All right reserved.
Login