Our Sponsors

How would you describe the role of independent manufacturer representatives (IMRs) in the equipment rental industry? Click here.

Caskey, Novoselski join SmartEquip management team
 
SmartEquip, a supplier of software products serving the construction equipment industry, has announced the appointment of John Caskey, Jr., as its new executive vice president of business development. The company has named Tim Novoselski senior vice president of sales and marketing. Formerly Caskey was a senior partner with Script International, a consulting company that serves the rental industry in more than 40 countries. Prior to Script, Caskey owned and operated construction equipment dealerships and rental companies in Florida for more than 25 years. “With our rapid growth as a leading market solutions company, the addition of a person of [Caskey’s] caliber on a fulltime basis couldn’t have come at a better time for us,” said Alex Schuessler, SmartEquip’s CEO. “[Caskey] has long been involved with SmartEquip. He was one of the company’s founding investors and has served as an extremely valuable consultant to us since its inception.” Novoselski is the former publisher and owner of Rental Equipment Register (RER), and was president and chief executive officer of Miramar Communications, parent company of RER, for approximately 20 years before selling the company to Primedia in late 1998.
print
Return



Bookmark and Share

ABOUT US | TERMS OF USE | PRIVACY POLICY | CONTACT US | ADVERTISE

If you have any news that you would like to share, click here to send an e-mail.


©2010 American Rental Association. All right reserved.
Login